International Research journal of Management Science and Technology

  ISSN 2250 - 1959 (online) ISSN 2348 - 9367 (Print) New DOI : 10.32804/IRJMST

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E-COMMERCE STRATEGIES FOR SMALL AND MEDIUM ENTERPRISES

    1 Author(s):  MUNNI RANI

Vol -  6, Issue- 5 ,         Page(s) : 238 - 242  (2015 ) DOI : https://doi.org/10.32804/IRJMST

Abstract

Business conducted through the use of computers, telephones, fax machines, barcode readers, credit cards, automated teller machines (ATM) or other electronic appliances (whether or not using the internet) without the exchange of paper-based documents. It includes activities such as procurement, order entry, transaction processing, payment, authentication and non-repudiation, inventory control, order fulfilment, and customer support. When a buyer pays with a bank card swiped through a magnetic-stripe-reader, he or she is participating in e-commerce. e-commerce has been defined as a process of buying and selling of goods over the Internet. The term was developed later and it was added “exchange of information” in addition to “buying and selling of goods”

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