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Abstract

Mysore city is positioned well in tourism but its cluster has to be focused more to improve its promotional activities and facilities for attracting more number of international tourists. Tourism has become the world's largest industry, generating wealth and employment, opening the minds of both visitors and the visited to different ways of life. India has strong signs of becoming one of the emerging giants in world tourism. The main objectives of the study are to highlight the theoretical background of tourism industry in Mysore City: In general and to analyze demographic profile of tourist and to assess the tourist insights in different dimensions to visit Mysore city and also to study the different tourist places and the overall perception of tourists towards in Mysore city. Therefore finally this study covers the tourist perceptions towards Mysore city. The present study has been collected from primary data was collected by on the basis issue of questionnaire, the population or sample size for study was only 100 tourists visits in Mysore places. For the purpose of analysis of data based on normality test we applied for parametric tests such as, mean, standard deviation, chi-square test and one sample T-test etc. Finally this study results majority of the tourist has strongly agreed and positive opinions about all tourist services available in Mysore City.