International Research journal of Management Science and Technology

  ISSN 2250 - 1959 (online) ISSN 2348 - 9367 (Print) New DOI : 10.32804/IRJMST

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“I'M JUST SAYING”: JUSTIFYING CELEBRITY TROLLING THROUGH MORAL DISENGAGEMENT, SELF-REPORTED MOTIVATIONS, AND PLATFORM AFFORDANCES

    2 Author(s):  PRAVEEN,PROF. UMESH ARYA

Vol -  14, Issue- 12 ,         Page(s) : 226 - 240  (2023 ) DOI : https://doi.org/10.32804/IRJMST

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Abstract

This study examines the self-reported motivations, moral disengagement, and platform affordances underlying the trolling of high-visibility celebrity accounts on Indian social media.


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