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A STUDY ON THE CROSS-CULTURAL BEHAVIOUR OF EMPLOYEES AT WORKPLACE: LEWIS MODEL APPROACH
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Author(s):
DR. NAMRATA ANAND,MR. KISHAN KUMAR MISHRA ,DR RICHA RAGHUVANSHI
Vol - 16, Issue- 12 ,
Page(s) : 52 - 64
(2025 )
DOI : https://doi.org/10.32804/IRJMST
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Abstract
The purpose of this study is to explore the cross-cultural behaviour of employees in Indian organizations with reference to Richard Lewis’s Model of cross-cultural communication.
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