International Research journal of Management Science and Technology

  ISSN 2250 - 1959 (online) ISSN 2348 - 9367 (Print) New DOI : 10.32804/IRJMST

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A STUDY ON INVESTMENT PATTERN OF WORKING WOMEN

    2 Author(s):  DR. MEENAKSHI ANAND, SHREYA CHOUDHARY

Vol -  9, Issue- 1 ,         Page(s) : 166 - 175  (2018 ) DOI : https://doi.org/10.32804/IRJMST

Abstract

The investment pattern of investors is influenced by many factors and demographic profile of investors is one such factor. The study emphasizes the fact that demographic variables indeed play a role on the mindset of the working women investors. The aim of this paper is to examine the association between the demographic factors and the investment pattern of working women, for this purpose 125 working women respondents from the city of jaipur were selected. The data used in the study were obtained via questionnaire.

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