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AN ANALYSIS OF TREND AND PERSPECTIVE OF PRINT NEWS AND ONLINE NEWS
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Author(s):
PARVEEN
Vol - 8, Issue- 9 ,
Page(s) : 8 - 16
(2017 )
DOI : https://doi.org/10.32804/IRJMST
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Abstract
This paper plans to comprehend the level of cooperative energy amongst print and online movement and to evaluate the impact of print/online collaboration on the log of flow change. Distributers are currently offering Cross Media Publicizing. An analysis was led in request to look at publicizing viability of cross media promoting with unadulterated web and print publicizing. Discoveries recommend that while a blend of web and print publicizing is more viable than just web publicizing with respect to mark state of mind, no distinctions could be affirmed between publicizing adequacy of media mix and print. Furthermore, it was discovered that pennants performed more regrettable than print ads with respect to review and mark state of mind.
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